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On October 2nd, register.com and Virtual Internet plc announced their
joint bid to form a new registry (to be named RegistryPro) to create a
new TLD (top level domain), exclusive to professionals. If .pro is
accepted by ICANN, (Internet Corporation for Assigned Names and Numbers)
specific sub domains will be set up to allow professionals to register
YourName Here.law.pro or YourName Here.med.pro, for example.
"By creating .pro, RegistryPro can potentially revolutionize the
domain name system, allowing for global adaptability and scalability,
while fulfilling a genuine need among web users. The end result is a way
for professionals to identify themselves on the Internet while fostering
consumer confidence not previously possible with .com, .net, and
.org." Though these names are not yet available, we'll keep you updated on
our progress! To read the press release, click http://investor.register.com/ireye/ir_site.zhtml?ticker=rcom&script=
410&layout=1&item_id=120428 Although this particular venture is headed for the shoals from the
point of conception, it should serve as fair warning. The player who
really takes Recruiting to the next level may well not come from the ranks
of the industry.
After all, none of the last industry's players have made it this far,
right?
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