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interbiznet this week (through November 06, 2000)

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It is better
to not be on
the web than
to be on and
not know why
John Sumser

Reality
is more
complex
than
it seems.
John Gall

It's better to
do a few things
really well than
than to do
a lot of things
badly.
If you can't
make the necessary
commitments of
time and energy
to your
electronic
marketing
efforts
scale back
your plan.
John Sumser

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NotJobs

(November 06, 2000) Here's a new spin (and a sign of what's still possible). NotJobs (the anti job board) opened its doors in early September and now has nearly 150 customers in various stages of satisfaction. Operated by one of our heroes (Robert Mulcahy), the company aims to reinsert people into the internet Recruiting process.

Rapid growth, focus on service, delivery of real results and a maniacal focus on the market are at the core of the business. Above all, they're willing to promise results. We think they may be rewriting a small section of the playbook. Top 10 reasons NotJobs.com will work for you!

Where else can you find a recruiting assistant for less than $1000.00 a month?
We're never late or sick and we're always eager to serve you!
Why pay for resumes that you don't need?
Our candidates will call you back.
We contact the candidates that aren't looking for work so you don't have to.
We provide potential hires not resumes.
We take the search out of searching and put the hire back into hiring.
We teach you how to recruit smarter.
We personalize the web and build relationships with our candidates.
We teach our candidates to build relationships not resumes.

Here's their 'value proposition':

NotJobs.com is putting people into the electronic recruiting mix. Our R.I.D. (Recruiter Intelligence Division) takes away all the tedious & time-consuming efforts associated with online recruiting. When you sign up with NotJobs.com you’re getting all the benefits of having a personal recruiting staff at a fraction of the cost. Your personal Research Consulting Team allows you to focus on potential hires not useless resumes.

While it's far too early to figure out the likelihood that NotJobs will succeed in the market, it's clear that this offering is taking off fast. The difference they bring to the market looks like confirmation of the emergence of real 'candidate agency' and web driven recruiting. Their rapid ramp sales success should make everyone else take heed.

- John Sumser

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