IBM raises stakes in digital media circle

["Hamaker, Chuck" <cahamake@xxxxxxxxxxxxxx>]

USA Today
April 20, 2004
http://www.usatoday.com/money/industries/technology/2004-04-19-ibm-digital-r
ights_x.htm

IBM raises stakes in digital media circle
By Byron Acohido, USA TODAY
SEATTLE - IBM on Monday became the latest tech supplier to offer Hollywood
and the record industry yet another avenue to fully engage the digital
world. Big Blue unveiled its version of digital rights management, or DRM,
the technology created to stave off digital pirates and give content
publishers a tight grip on how digital music and movie files can be used.
IBM's move introduces fresh competition for Microsoft, Apple Computer,
RealNetworks and Sony. Each is pursuing separate DRM strategies. The result:
mostly confusion and frustration on the part of consumers
....
Chuck Hamaker
Associate University Librarian Collections and Technical Services
Atkins Library
University of North Carolina Charlotte
Charlotte, NC 28223
phone 704 687-2825

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