[Date Prev][Date Next][Thread Prev][Thread Next]
[Date Index] [Thread Index]
[Monthly Archives] [List Home]

[ernie] The Electronic Recruiting News In Email_010126




IBN: Defining Excellence in Electronic Recruiting
Click Here!
  John Sumser's
  Electronic Recruiting News


interbiznet.com

E R N I E
Electronic Recruiting News In Email

Our Rate Card

S P O N S O R S


Click Here!

Click On Our Sponsors
Click On Our Sponsors
Click On Our Sponsors

Click On Our Sponsors
Reach The 25,000 Recruiters and HR Managers Who Read This Newsletter Each Week


Find out more
About IBN
Got a news tip?

Got a news tip?
Tell us at
news@
interbiznet.com

Our Rate Card

Articles

Presentations

Trends Reports

Archives

Resume
Databases

(Over 60)

Company Job Listings
(Over 4000)

Email to IBN

Suggestions?



It is better
to not be on
the web than
to be on and
not know why

John Sumser

Reality
is more
complex
than
it seems.
John Gall


It's better to
do a few things
really well than
than to do
a lot of things
badly.
If you can't
make the necessary
commitments of
time and energy
to your
electronic
marketing
efforts
scale back
your plan.
John Sumser

All material in this
email is the
property of IBN
(The Internet
Business Network:
interbiznet.com)
You may download
a copy for personal
use. Redistribution
without permission
is strictly
prohibited.
All material in
this email is
© 1995 - 2000 by IBN


Go Home
OUR HOME

The Electronic Recruiting News is a Free Daily Newsletter For Recruiters, HR Managers, Advertising Agencies and Clasified Advertising Operations

To subscribe or unsubscribe from ERNIE, please use the form on the linked page.

Lower Common Denominator
(January 26, 2001) We keep harping on Sumser's Law: For every doubling of Internet population, the experience level of the average user is halved. This is no small phenomenon. As we watch new users join the Online Recruiting frenzy, we see some troubling things.

Recently, we watched a focus group of new Recruiters tackle a series of online job boards. (Focus groups are all the rage in front end design these days even though they don't seem to add all that much to the process.) There were about a dozen Recruiters who had been brought together to test various aspects of a new Recruiting interface. The company tried to balance the group by providing 6 Recruiters of varying ages who had no web experience with another 6 who had varying degrees of web experience. The results were comical.

One of the options in the new interface asked Recruiters to hold down the "CTRL" key while clicking a mouse. Two of the dozen (one in the "experienced" group) held down the C, T, R, and L keys (instead of the "control" key). Besides the silly hand contortions (try to hold all 4 and click your mouse), a more serious point emerged.

As we get more sophisticated in our web usage, we tend to take a lot of the little things for granted. Many new users have not climbed the learning curve along with us. The other side of Sumser's law is "As the median experience of a new user declines, your relative level of experience grows exponentially." It is critical that you learn to account for the fact that each day you gain additional experience that increasingly distances you from the average user.

- John Sumser

******************************************************************************************

Workforce has the Recruiting and Staffing information you need.

Search through thousands of archived articles, participate in the forum, print out sample letters and policies and more. All for free.

Come to Workforce today!

Workforce -- HR Trends and Tools for Business Results.

******************************************************************************************

Click Here!

Contacting Us:
Call, fax, write, email. We'd love to talk about your project.

All material on this site is © 1995 - 2000 by IBN: interbiznet.com
(The Internet Business Network), 346 Starling Rd., Mill Valley, CA 94941
415.380.8244
staff@interbiznet.com



To Subscribe or Unsubscribe From the ERNIE...
Enter email:
Enter name:
 

     FEATURES:

  • Interbiznet Trends (New)
  • Email Newsletters
         - Daily Industry News
         - ERN in Email

         ANNUAL REPORTS:
         - 2001
         - 2000
         - 1999
         - 1997
         - 1996
         - Report Pricing

         RESOURCES:

  • Top 100 E-Recruiters
  • Presentations
  • Recruiter's Toolkit
  • Seminar In A Box
  • ERN Archives
  • 1st Steps In The Hunt

         ADVERTISING:

  • Our Rate Card


    Last Week's ERN

    January 21, 2001
  • Yabba Dabba Doo
  • The Gateways
  • 21 Trends 2001
  • A Laugh of Two
  • Mee Jah Beestro

    ERN Archives


    Past Issues
    About interbiznet
    interbiznet publications