Re: [stella] submissions

Subject: Re: [stella] submissions
From: Glenn Saunders <cybpunks@xxxxxxxxxxxxx>
Date: Sat, 10 Jul 1999 18:11:41 -0700
At 09:28 AM 7/29/99 -0500, you wrote:
>#1: Will it be a limited or unlimited release?  (the original Stella CD was
>limited and now is considered a collector's item!)

It is limited by these factors:

a) I am self-distributing it, so I will burn out on the task of fulfilling
orders.
b) If sales trickle at around the 1000 mark, then I'd be hard-pressed to
make more under the assumtion that demand has been met.  According to my
best-guess estimate, I'd figure that I'll never sell out all 1000, not
without selling to wholesalers.
c) We don't want to compete with our future CD with Intellivision
Productions, so we'd like to either liquidate to wholesalers or sell out by
the time the new CD is released.

>#2: How does one pre-order it?

There are no pre-orders.  They probably won't be necessary.  A batch of
1000 is being created next week and we'll sell 'em as orders come in.

>#3: If we wanted to pick up more than one, is there a limit?

No limit this time.

>#4: How much will it cost?

Not yet determined, but here is a rough guess (subject to change)

Units	Price
1	$30USD	RETAIL
10-49	20		Group discount
50-99	15		Group discount
100+	10		Group discount

This includes the booklet as well.  The CD with Intellivision Productions
will probably have a simple tech-related insert for the jewel box unlike
our booklet with the reformatted game manuals.

Also looking at these bundle deals in relation to Stella at 20:

Tapes		PRICE
individual	$30	RETAIL

2-tape set	$50	special

2-tape set
+ Stella CD	$75	special

Each tape approximately 90 minutes (that's as long as BetaSP master tapes
get and about as much as my nonlinear editing system's hard drives can hold.).

We may also have something special to raffle off at CG Expo if you purchase
all 3 items.

When everything is finalized, we'll issue a press-release here and on RGVC.

If anyone here is interested in purchasing large quantities of CDs or
tapes, please let me know.  Although selling at individual retail is more
profitable, I would prefer to liquidate stock as quickly as possible.

I'm especially interested in someone willing to handle european sales of
the CD.  As you can tell, we are putting a lot of effort (with the help of
Stellalist) to make sure the PAL portion of the CD is complete.

I will have 250 copies of each Stella at 20 volume at the show.  Although I
hope sales will be brisk, I probably won't sell out by show's end.  In
order to maintain economy of scale, I shouldn't make fewer than 250 tape
runs.  As such, I'm interested in ways to sell to some form of distributor.

--Glenn



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